A bride in Bhavnagar died of a heart attack in the middle of her wedding rituals at the marriage venue in the Subhashnagar area of Gujarat.

While performing her wedding rituals, the woman reportedly felt dizzy and fainted, reports News 18.

She was rushed to a hospital nearby, where the doctors said she died of a heart attack.

The family then decided to marry her sister to the groom and continued the wedding rituals with her younger sister. The bride’s body was reportedly kept in cold storage until the ceremony was over.

Corporator of Bhavnagar city and leader of Maldhari Samaj, Laxmanbhai Rathore described the incident as very sad. He said even though the family was shocked by the death of their daughter, members of society convinced them to set an example and not send the bridegroom and his family empty handed.