Reliance Foundation’s animal welfare initiative Vantara has entered the ice cream segment with the launch of Vantara Creamery at Jio World Drive in Mumbai.

The launch was announced through a post on Vantara’s official Instagram page, featuring what appeared to be an AI-generated ad film. In the video, a tiger is seen riding through the streets of Mumbai alongside a Vantara Creamery van, tying the new venture to the wildlife-focused identity of the brand.

In a separate post, the brand revealed that Vantara Creamery would offer 17 flavours, including Filter Coffee, Lemon Sorbet, Guava Chilli, and Malai Kulfi. The company said the range has been “curated especially for your tastebuds”.

Vantara is a 3,500-acre animal rescue, care, and rehabilitation project launched in 2024 by the Reliance Foundation and spearheaded by Anant Ambani, based in Jamnagar, Gujarat.

Source: Afaqs